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What People Are Saying

Working with Cheryl last year was one of the best experiences in a long time of pursuing my professional development. She was able to help me define my visions, focus my efforts, and guide me towards an efficient and successful job search. Even though she has not worked in my field, she provided me with plenty of tailored resources and taught me how to use social media tools for professional networking and growth. Even after finding a new job I continue to work with her on my career development goals, because she thinks out of the box and gives advice that consistently brings me closer to the 5-year goal that she helped me formulate. Cheryl always appears to be one step ahead of your thought process and is extremely talented at asking the necessary questions so you can reach your own conclusions as to what seems best for you. She is motivating, supportive, optimistic yet realistic, and one of the most positive forces you can have on your side while trying to reach the next goal.”

Susanne Ebling


Cheryl has been a pleasure to work with and she gets results. I found a new position, in a tough economic environment, through LinkedIn using the strategies that Cheryl taught me. I was in the job market actively looking for over six months. I was not using social media before the pilot program with Cheryl and was having very limited success. Once I started using social media based under Cheryl's direction, my success rate improved dramatically and the number of interviews increased resulting in multiple job offers. I highly recommend Cheryl as a career coach.

Dave Becker


“I had been struggling with the umptenth rewrite of my resume for weeks, unable to get it to speak out for me. Then a mutual friend recommended Cheryl. I didn't call her right away since I stubbornly insisted to myself that I could do it without help. Finally, I realized that I needed a new set of eyes and some new thinking. Cheryl's response knocked me over. In a few short days I had a powerful resume that is exactly what I was looking for as well as a cover letter that I can easily customize. Cheryl delivers!

Richard Floyd


Cheryl wrote my resume, and after weeks of sending out my old resume and getting no phone calls, as soon as I got the first draft I sent it to a few job listings and was 5 for 6 in return phone calls- yes 5 for 6!!!..after no responses in the first 2 weeks; Cheryl's work made that much of a difference!! I know anyone looking to move on from where they are working and needs that GREAT resume should contact Cheryl immediately.”

Darrin Bailey





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5 Executive Resume Mistakes You Can’t Afford to Make

Before you start your job search, of course you need a crisp resume.  You may decide to do it yourself, but if you do, there are some pitfalls to look out for.  You want your resume to look as executive as you are.

Here are some common mistakes that executives make when writing their own resumes:

1)      You use a format that doesn’t look executive. It’s easy to pull up a template on the Internet and use that to craft your resume.  But if that format doesn’t say “executive” on first glance, you could prejudice a recruiter who is screening your resume against you before the person even reads your content.

2)      The content doesn’t convey the scope of your responsibilities. Sometimes executives are overly concise when writing their resumes.  They assume that anyone in their field would know from their job titles that they have the skills required.  But HR professionals cannot assume anything when they read your resume.  You need to spell things out for them in some detail without getting into overkill.  By skimping on the overview of your duties, you could lead your reader to believe that you really haven’t done much in your different positions.

3)      You don’t highlight quantified accomplishments. A resume without crisply worded, powerful, quantified accomplishment statements is not likely to be noticed. Many job seekers make the mistake of simply listing their duties. But a laundry list of duties makes a job seeker sound like everyone else who has done similar work. Accomplishments distinguish you from your competition. And they show that you have actually made a contribution to the organization’s bottom line.

4)      You provide too much data. Generally speaking, by the time you reach the C-suite, you have a lot of experience.  Sometimes it is difficult for executives to distinguish what is really important from what isn’t on the resume.  The result is a resume that is too long and overly wordy.  And since recruiters are typically short on time, a lengthy document only gives recruiters a reason to move on to the next candidate.

5)      The document is not easy to read.  Make it easy for the recruiter to say yes to your resume and pass that document on to the hiring manager.  You will accomplish this objective by making the resume visually appealing.  Use special effects such as bold, italics, and bullets judiciously so that you intentionally draw the reader’s eye to items on your resume that you want to stand out. If you use these special effects too liberally, nothing will stand out.

By avoiding these types of mistakes, you can increase your chances of making the first cut in the hiring process.

*Need a resume that will be eye-catching to employers?  Hire a certified professional resume writer!  Call 877-743-9521 today!

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