Specializing in faster, more effective job searches!

Sign up for 5 Master Strategies to Land a New Job Through Social Media!

You will learn:

  1. The top social networking sites for job seekers
  2. How to leverage Twitter
  3. How to manage your reputation on Google
  4. How to effectively use job boards

Take advantage of this free career advice today!

What People Are Saying

Working with Cheryl last year was one of the best experiences in a long time of pursuing my professional development. She was able to help me define my visions, focus my efforts, and guide me towards an efficient and successful job search. Even though she has not worked in my field, she provided me with plenty of tailored resources and taught me how to use social media tools for professional networking and growth. Even after finding a new job I continue to work with her on my career development goals, because she thinks out of the box and gives advice that consistently brings me closer to the 5-year goal that she helped me formulate. Cheryl always appears to be one step ahead of your thought process and is extremely talented at asking the necessary questions so you can reach your own conclusions as to what seems best for you. She is motivating, supportive, optimistic yet realistic, and one of the most positive forces you can have on your side while trying to reach the next goal.”

Susanne Ebling


Cheryl has been a pleasure to work with and she gets results. I found a new position, in a tough economic environment, through LinkedIn using the strategies that Cheryl taught me. I was in the job market actively looking for over six months. I was not using social media before the pilot program with Cheryl and was having very limited success. Once I started using social media based under Cheryl's direction, my success rate improved dramatically and the number of interviews increased resulting in multiple job offers. I highly recommend Cheryl as a career coach.

Dave Becker


“I had been struggling with the umptenth rewrite of my resume for weeks, unable to get it to speak out for me. Then a mutual friend recommended Cheryl. I didn't call her right away since I stubbornly insisted to myself that I could do it without help. Finally, I realized that I needed a new set of eyes and some new thinking. Cheryl's response knocked me over. In a few short days I had a powerful resume that is exactly what I was looking for as well as a cover letter that I can easily customize. Cheryl delivers!

Richard Floyd


Cheryl wrote my resume, and after weeks of sending out my old resume and getting no phone calls, as soon as I got the first draft I sent it to a few job listings and was 5 for 6 in return phone calls- yes 5 for 6!!!..after no responses in the first 2 weeks; Cheryl's work made that much of a difference!! I know anyone looking to move on from where they are working and needs that GREAT resume should contact Cheryl immediately.”

Darrin Bailey





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5 Steps to Distinguish Yourself from the Competition!

Given the fact that there are many other qualified candidates who are applying for the same jobs that you are, you need to set yourself apart from the competition.  But how?  You probably have a similar professional trajectory as well as education as all the others.

Here are some ways that you can distinguish yourself and get the attention of employers:

1) Start by following companies on Twitter and LinkedIn. This will give you information about what is going on in those companies.  This type of intelligence will come in handy when you approach contacts at those companies.  Next, search for individuals who work in the department where you want to work who are your first, second, or third level connections on LinkedIn.  You will have to tailor your approach for these connections based on how well you know them.  If you are targeting second or third level connections, have your first level connections make introductions for you.

2) Connect with hiring managers and recruiters on LinkedIn and Twitter. Building relationships with hiring managers and recruiters on social media sites like LinkedIn and Twitter is a great way to ensure that your resume is taken seriously.  After you have applied for a position through the formal process, try to find the name of the hiring manager on LinkedIn.  You can also attempt to find that person on Twitter so that you can start a conversation on that site.

3) Look up former bosses and colleagues on LinkedIn and connect to them. You can use the Advanced Search function on LinkedIn to find people that you previously worked with.  You can search by company name to find work associates, and you can also search by people’s names.  This is a quick way to grow your network on LinkedIn and update these contacts on what you have been doing and what you are looking for now.  You can uncover job openings this way, and because you have a personal connection with the people in your network, you can be top of mind for any new opportunities.

4) Analyze the vacancy announcement. After thoroughly reviewing the vacancy announcement, you should have a good idea of what the employer is looking for and how well your qualifications match the position’s requirements.  Make sure that your qualifications come through clearly on the resume.  Recruiters will be looking for an exact match.

5) Research the interviewers who will be conducting the interview. Usually you will get the names of the people who will be interviewing you from the person who schedules the interview.  Find these people on Zoominfo, Jigsaw, LinkedIn, and Twitter so that you can find points of common interest.  This will help you establish rapport during the interview and give them the idea that you will be a good fit in this organization.

By implementing these strategies you will demonstrate that you are truly interested in working for that specific employer, and the employer will see you as different from other candidates.

*Do you need someone to be hands-on with you and guide you as you go through the job search process?  Talk to a certified career coach today at 877-743-9521.

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