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What People Are Saying

Working with Cheryl last year was one of the best experiences in a long time of pursuing my professional development. She was able to help me define my visions, focus my efforts, and guide me towards an efficient and successful job search. Even though she has not worked in my field, she provided me with plenty of tailored resources and taught me how to use social media tools for professional networking and growth. Even after finding a new job I continue to work with her on my career development goals, because she thinks out of the box and gives advice that consistently brings me closer to the 5-year goal that she helped me formulate. Cheryl always appears to be one step ahead of your thought process and is extremely talented at asking the necessary questions so you can reach your own conclusions as to what seems best for you. She is motivating, supportive, optimistic yet realistic, and one of the most positive forces you can have on your side while trying to reach the next goal.”

Susanne Ebling


Cheryl has been a pleasure to work with and she gets results. I found a new position, in a tough economic environment, through LinkedIn using the strategies that Cheryl taught me. I was in the job market actively looking for over six months. I was not using social media before the pilot program with Cheryl and was having very limited success. Once I started using social media based under Cheryl's direction, my success rate improved dramatically and the number of interviews increased resulting in multiple job offers. I highly recommend Cheryl as a career coach.

Dave Becker


“I had been struggling with the umptenth rewrite of my resume for weeks, unable to get it to speak out for me. Then a mutual friend recommended Cheryl. I didn't call her right away since I stubbornly insisted to myself that I could do it without help. Finally, I realized that I needed a new set of eyes and some new thinking. Cheryl's response knocked me over. In a few short days I had a powerful resume that is exactly what I was looking for as well as a cover letter that I can easily customize. Cheryl delivers!

Richard Floyd


Cheryl wrote my resume, and after weeks of sending out my old resume and getting no phone calls, as soon as I got the first draft I sent it to a few job listings and was 5 for 6 in return phone calls- yes 5 for 6!!!..after no responses in the first 2 weeks; Cheryl's work made that much of a difference!! I know anyone looking to move on from where they are working and needs that GREAT resume should contact Cheryl immediately.”

Darrin Bailey





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4 KEYS TO KEYWORDS

You may have heard by now that you should have keywords on your resume.  These keywords are core competencies that describe different aspects of your skill set.  As a certified resume writer I find that even though some people who write their own resumes try to include keywords, they often miss the mark in terms of what employers are actually looking for.

Here are some quick tips on keywords:

Why keywords are critical. These days most resumes are scanned into a resume database after candidates submit them. Recruiters then search those resume databases for their perfect candidates by using keywords. If you don’t have keywords on your resume, your resume may never see the light of day.

How to identify keywords. Find several vacancy announcements for the type of position that you are seeking and then look for overlap in the terms that are used in the announcements. After awhile you will start to see terms like strategic planning or database management used repeatedly in the announcements. These are the keywords that you should include on your resume.

How to balance the resume with keywords. You should have a section immediately underneath the professional summary titled Core Competencies. This is where you should include the keywords. That way the keywords are at the top of the resume and are easily found. You can also judiciously sprinkle keywords in the Professional Experience section.

How to grab the attention of recruiters. If you want to impress recruiters after they have pulled up your resume in a keyword search, make sure that you show how you have used the skills reflected in those keywords on the job. It is most effective if you can include accomplishments on your resume that show that you have those core competencies (which are the same as the keywords).

Incorporating keywords into your resume increases the likelihood that your resume will get noticed by recruiters.

A Certified Professional Resume Writer can give you the best chance at landing interviews through a professionally written resume.  Call 877-743-9521 or send an email to admin@calltocareer.com to get started.

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