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  1. The top social networking sites for job seekers
  2. How to leverage Twitter
  3. How to manage your reputation on Google
  4. How to effectively use job boards

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What People Are Saying

Working with Cheryl last year was one of the best experiences in a long time of pursuing my professional development. She was able to help me define my visions, focus my efforts, and guide me towards an efficient and successful job search. Even though she has not worked in my field, she provided me with plenty of tailored resources and taught me how to use social media tools for professional networking and growth. Even after finding a new job I continue to work with her on my career development goals, because she thinks out of the box and gives advice that consistently brings me closer to the 5-year goal that she helped me formulate. Cheryl always appears to be one step ahead of your thought process and is extremely talented at asking the necessary questions so you can reach your own conclusions as to what seems best for you. She is motivating, supportive, optimistic yet realistic, and one of the most positive forces you can have on your side while trying to reach the next goal.”

Susanne Ebling

Cheryl has been a pleasure to work with and she gets results. I found a new position, in a tough economic environment, through LinkedIn using the strategies that Cheryl taught me. I was in the job market actively looking for over six months. I was not using social media before the pilot program with Cheryl and was having very limited success. Once I started using social media based under Cheryl's direction, my success rate improved dramatically and the number of interviews increased resulting in multiple job offers. I highly recommend Cheryl as a career coach.

Dave Becker

“I had been struggling with the umptenth rewrite of my resume for weeks, unable to get it to speak out for me. Then a mutual friend recommended Cheryl. I didn't call her right away since I stubbornly insisted to myself that I could do it without help. Finally, I realized that I needed a new set of eyes and some new thinking. Cheryl's response knocked me over. In a few short days I had a powerful resume that is exactly what I was looking for as well as a cover letter that I can easily customize. Cheryl delivers!

Richard Floyd

Cheryl wrote my resume, and after weeks of sending out my old resume and getting no phone calls, as soon as I got the first draft I sent it to a few job listings and was 5 for 6 in return phone calls- yes 5 for 6!!!..after no responses in the first 2 weeks; Cheryl's work made that much of a difference!! I know anyone looking to move on from where they are working and needs that GREAT resume should contact Cheryl immediately.”

Darrin Bailey

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If you plan to use Twitter as part of your job search strategy, and you are not sure where to start, there are some steps that you can take to increase your appeal to employers as well as your chances of job search success.

Here is a checklist to help you maximize your use of Twitter:

1)      Do you have a clear photo of yourself? It is an expectation that you will have a photo of yourself on Twitter.  Not having a photo can make other users think that you are not a real person or that you have something to hide.  The photo that you use needs to show your face clearly, and you should be smiling so that you seem approachable.

2)      Have you used the space given for a URL? Some Twitter users neglect to use the space for the URL because they don’t have a website.  I recommend that you use your LinkedIn URL for your profile in this space as a way of directing potential employers to more information about you on the Internet.  Your LinkedIn profile should have your work history dating back 10-15 years as well as your educational background.  This information is vital for employers.

3)      Have you customized your background? There are a number of applications that you can use to customize your Twitter background.  The default background is truly boring and does not help you promote your brand.  You can use a site like Twitbacks.com to make your Twitter page reflective of who you are.

4)      Are you following the right people? In order to maximize your use of Twitter for your job search, you should follow recruiters, hiring managers, and thought leaders in your field.  To find such people you can use a site like Twellow.com, which enables you to find people to follow by category and by geographic location.  Recruiters are especially important to follow because they generally post the positions that they are trying to fill on their Twitter page with links that take you to more information about the vacancies.

5)      Do you regularly tweet value-added information for the benefit of your followers? Use your tweets to talk about professional association meetings that you have attended and industry-related articles that you have read.  This will show that you are staying current with your field.

To talk to a social media expert about how you can leverage the power of social media in your job search and increase your job search results, call 877-743-9521 or send an email to admin@calltocareer.com.

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