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  1. The top social networking sites for job seekers
  2. How to leverage Twitter
  3. How to manage your reputation on Google
  4. How to effectively use job boards

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What People Are Saying

Working with Cheryl last year was one of the best experiences in a long time of pursuing my professional development. She was able to help me define my visions, focus my efforts, and guide me towards an efficient and successful job search. Even though she has not worked in my field, she provided me with plenty of tailored resources and taught me how to use social media tools for professional networking and growth. Even after finding a new job I continue to work with her on my career development goals, because she thinks out of the box and gives advice that consistently brings me closer to the 5-year goal that she helped me formulate. Cheryl always appears to be one step ahead of your thought process and is extremely talented at asking the necessary questions so you can reach your own conclusions as to what seems best for you. She is motivating, supportive, optimistic yet realistic, and one of the most positive forces you can have on your side while trying to reach the next goal.”

Susanne Ebling

Cheryl has been a pleasure to work with and she gets results. I found a new position, in a tough economic environment, through LinkedIn using the strategies that Cheryl taught me. I was in the job market actively looking for over six months. I was not using social media before the pilot program with Cheryl and was having very limited success. Once I started using social media based under Cheryl's direction, my success rate improved dramatically and the number of interviews increased resulting in multiple job offers. I highly recommend Cheryl as a career coach.

Dave Becker

“I had been struggling with the umptenth rewrite of my resume for weeks, unable to get it to speak out for me. Then a mutual friend recommended Cheryl. I didn't call her right away since I stubbornly insisted to myself that I could do it without help. Finally, I realized that I needed a new set of eyes and some new thinking. Cheryl's response knocked me over. In a few short days I had a powerful resume that is exactly what I was looking for as well as a cover letter that I can easily customize. Cheryl delivers!

Richard Floyd

Cheryl wrote my resume, and after weeks of sending out my old resume and getting no phone calls, as soon as I got the first draft I sent it to a few job listings and was 5 for 6 in return phone calls- yes 5 for 6!!!..after no responses in the first 2 weeks; Cheryl's work made that much of a difference!! I know anyone looking to move on from where they are working and needs that GREAT resume should contact Cheryl immediately.”

Darrin Bailey

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If you are considering changing industries, you may need to tweak your resume to appeal to employers in that new industry.

Here are three steps to writing a resume that demonstrate to employers that you would be a good new hire even if you don’t have direct experience in their industry:

1)       Emphasize knowledge of your profession.  If you are only making an industry change and not a career change, you need to highlight your in-depth knowledge of your field.  For example, if you are a finance executive trying to break into the healthcare industry, you will need to show how you have mastered the field of finance at the management level.  This knowledge base is transferable across industries.

2)      Highlight any experience that you have had related to the new industry.   Let’s say you are in the marketing field, and you are trying to get a job in healthcare.  Perhaps you have worked on major projects in the healthcare industry.  This would be useful to mention on the resume so that employers will see that you have some knowledge of their industry even if you haven’t worked in that industry full time.

3)      Join a professional association that relates to the new industry.  If you are a marketing executive you might want to join an association like Alliance for Healthcare Strategy and Marketing and then mention the fact that you are a member on your resume.  This shows that you are not only interested in this new industry, but also that you are staying abreast of what is happening in the healthcare industry by affiliating yourself with people in that industry.

Join Cheryl Palmer, President of Call to Career, and recruiters from the IT and healthcare industries for a complimentary webinar on February 24, 2011 where they will discuss tips for making a successful transition into a new industry.  Register at www.calltocareer.com.

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